Chery vs. Competitors: Which SUV Offers the Best Value in Cape Town?  

In Cape Town, where affordability is a major factor, Chery’s value proposition is very persuasive.
Red Chery Tiggo 4 Pro, Blue Tiggo 7 Pro and Grey Tiggo 8 Pro in line at the beach. Available from Thorp Chery.

Are you looking for an SUV in Cape Town? Then look no further than our conveniently located Thorp Chery dealerships in Cape Town! We offer an impressive lineup of superb Chery SUVs that are fast becoming some of South Africa’s favourite vehicles. 

The South African car market is constantly adapting to changing consumer needs. Discerning SUV buyers are always searching for that sweet spot: an SUV that balances an affordable price, outstanding performance, and cutting-edge features. And as SUV specialists, Chery’s growth in South Africa over recent years has been astonishing. In this post, we’ll compare Chery SUVs with the competition to help you make an informed decision about the best SUV for you.   

Chery’s Rapid Rise in the South African Market 

Chery’s growth in South Africa has been nothing short of remarkable over the past few years. The brand has experienced a significant surge in sales, jumping from 8,013 units in 2022 to an impressive 19,791 units in 2024. Indeed, this surge has propelled Chery into becoming South Africa’s second-largest SUV brand! 

Chery’s rise to stardom in South Africa reflects a growing trust in the brand. Chery’s focus on solid value, excellent performance, robust safety and advanced features has obviously resonated strongly with South African car buyers.  

Comparing Chery with Competitors 

We know that choosing the right SUV can be tough, simply because there are so many factors that you need to consider. These include price, features, safety, performance, maintenance costs, as well as the overall driving experience. So let’s compare Chery with its competitors in the following key areas: 
 

  • Price & Features: Chery offers competitive pricing, often pricing more competitively than established brands like Toyota and Suzuki.  This makes Chery an attractive option for budget-minded and value-conscious SUV buyers. That said, Chery’s competitive pricing doesn’t mean that the brand has sacrificed any safety or performance features. On the contrary - Chery SUVs are equipped with impressive safety technology, modern infotainment systems and spacious, comfortable interiors. This combination of affordability and cutting edge tech forms a significant part of Chery’s powerful appeal. 
  • Maintenance & Warranty: Running costs are a crucial consideration for car owners. Firstly, Chery stands out with its extensive warranty. At, we offer you a 10-year/1,000,000 km warranty with every new Chery you buy. This not only reduces the long-term cost of owning an upmarket Chery SUV, but also offers you many years of peace of mind. This, coupled with our affordable monthly maintenance plans, means that in practical terms, Chery has some of the lowest running costs among SUVs in South Africa.  
  • Consumer Satisfaction & Driving Experience: Chery has been consistently praised for its value proposition and feature-rich offerings. Consumers appreciate the balance of affordability and technology, as well as its excellent safety record. The Chery Tiggo 4 Pro has, in fact, established itself as one of the overall best-selling passenger vehicles in South Africa. Recent crash-test findings have also confirmed that Chery vehicles are amongst the safest on South African roads.  

However, we do need to mention that some Chery cars reviews and feedback do mention concerns about fuel consumption and service quality. We therefore advise that you check local forums and owner groups for diverse perspectives. A test drive is of course the best way to experience your prospective car firsthand.  

Car Ownership Trends in Cape Town 

In South Africa, Chinese brands like Chery and Haval are gaining ever greater acceptance and support. This shift is driven by our extremely competitive pricing and the increasing quality and solid value of these vehicles.  

In Cape Town, where affordability is a major factor, Chery’s value proposition is very persuasive. Observing local dealership trends and reading test drive reports can also provide you with valuable insights into local preferences and monitoring trends.  

Over the last few years, Chery cars have emerged as a major contender in the South African SUV market. With its impressive growth, focus on value, and industry-leading warranty, Chery in Cape Town has become an attractive choice for savvy SUV buyers, as well as drivers across South Africa. 

If you’re looking for an SUV that offers a great balance of price, features, safety, performance and long-term savings, one of our Chery SUVs should definitely feature on your short-list!  

Drop by one of our Chery dealerships in Cape Town at Chery Table Bay Mall or Chery Plumstead to explore our impressive lineup of Chery SUVs. Or contact us today to book a test drive and start your exciting Chery journey with us!